Why You Can’t See Your Google Ads (Even Though You’re Paying for Them)
You’ve decided to put your money where your marketing is and invest in Google Ads – good choice! Your campaigns are live, your Google Ads agency is sending reports, and leads are rolling in… but every time you search on Google, your ads are nowhere to be seen....
Google Ad Metric Updates: What You Need to Know
If you’re like us, always keeping an eye on what’s new in the Google Ads universe, you’ve probably caught wind of the recent updates to search ads metrics. Google’s shaking things up (again), and we’re here to examine what this Google Ad...
Google Ads Do Not Impact Your Organic Ranking
Is advertising on Google the mystical tool that holds the key to catapulting your website to the throne of the organic ranking kingdom? As much as we’d love to imagine Google Ads as a magical fairy godmother waving a wand over our website, transforming it into...
The Benefits of Google Search Ads for Health & Beauty Websites
It used to be the phonebook, but now people looking to book health and beauty appointments turn to internet – typing their search queries into engines like Google, Bing and Yahoo. The issue is that, without a business website and a few promotional Google tools to...