Meta Advertising Costs Are Changing in 2026 (Don’t Panic — It’s Small)
If you run Facebook or Instagram advertising (or your agency runs Meta ads for you) there’s a small change coming in July 2026 that may slightly affect what you see on your advertising invoices. Before anyone starts imagining massive budget increases… Relax. It’s not...
Responding to Negative Online Reviews: A Guide for Business Owners
We’ve all been there – your day is going really well and then BAM! You get the notification that a client has given you a one-star review on Google. Or a guest hit the “Do Not Recommend” option on Facebook. The immediate reaction is almost...
How To Get Your Business Social Media Savvy
Let’s all be honest here: everyone and their second cousin’s tannie has a social media presence now. Even Riaan Cruywagen is on Facebook these days. No matter what you do or how old you are, the social sphere is so much more than viral videos and #hashtags; it’s...
Social Media Marketing 101: How to Use Hashtags
Hashtags are an important part of social media marketing, but while many companies know this, not as many know how to use them correctly to get the full advantage of what they have to offer. If you are feeling confused even at the mention of hashtags, these symbols...